i look around and see
many things big and tall
some are trees or used to be
many ways to grow up
i look around and see
many things big and tall
some are trees or used to be
many ways to grow up
I always think the “face” of an organization runs everything and does everything. Like in my head Elon Musk is torquing tires on Teslas and Steve Jobs polished iPods. It’s a mistake, every org takes a team. I like hearing about how things really work.
I learned how The Late Show worked from a recent interview with David Letterman.
He had a team, of course. And that team ran The Late Show. He doesn’t come up with everything and says “go do that”.
Here’s his insight into 3 subsystems of the machine, writers, advertisers, and stars:
I don’t know about my writers’ room. I never went to the writers’ room, so I have no idea what went on there. I stayed away: “Just call me when you’re done.”
I can remember having a conversation via the sales department about Tylenol, and we had Bill O’Reilly on the show, and we were talking about something in the news, not particularly unpleasant but just something in the news. Tylenol called up and said, “You know what? We’re just going to lay out tonight. We’ll be back.”
On Hollywood guests:
Well, at some point publicists took over the talk shows. They were the people that booked the guests, and they had six or seven guests, so you had to be awfully nice to Guest A if you wanted to get to Guest B or C. I was not aware that this was going on until people started saying, “So-and-so is not going to be back on the show if you don’t be nice to so-and-so.” And I said, “What do we care?” And they’d say, “Well, because they also manage so-and-so and so-and-so’s sister, and we want those people on the show.” I realized not early into it that we were a tool for the careers of other people, which mediates what you’re going to talk about
(Leo is on stage for a 2017 Oscars segment so I wanted to hit publish)
All my life I’ve been hearing about reduce, reuse, recycle. I’ve been hearing about droughts and hurricanes on the news. I’ve been hearing about climate change and how important it was.
I was under the impression that the scientists and the governments of the world had this climate change thing pret-ty well taken care of. So I didn’t pay much attention to it.
Until last year when an actor named Leonardo DiCaprio, who had been trying to win an Oscar his entire career, got up on stage having finally won an Oscar.
Instead of talking about how wonderful it was to be in film, he felt so compelled to talk about his personal experiences witnessing the ravages of climate change as they were taking place in Patagonia, because they could not find snow to do their filming.
An actor got up and started talking about climate change. And that got me wondering.
I thought that this was taken care of. I thought we were going to be fine. And I realized maybe I hadn’t been paying enough attention. Maybe the scientists and the governments who I thought had a handle on this, well maybe they didn’t have a handle on it, maybe they needed help. I myself would wake up every day and work on biotechnology projects to enable other scientists. Maybe somehow I wasn’t clued in to what was going on.
So I looked into it, and now we’re here a year later. I have been so compelled by what I’ve found that I quit my job and started a company whose sole purpose is to enable other companies who have climate changing technologies that help halt climate change or help reverse climate change. My entire purpose is to help those companies get adopted at a massive scale so we can get to the place where we need to be.
So there’s this doom and gloom about climate change. That’s ok, but that’s not going to solve the problem. What is going to solve the problem is coming at this from an entrepreneurial, an innovative, and a business-minded, profit-centered point of view. Let’s enhance the scientific leadership, extend the government’s efforts, and cut a new path.
We need to be motivated to solve this thing instead of spanked into using less water, spanked into reducing our carbon footprints and driving less. The reality is people just aren’t going to do that. Humans don’t work that way.
So what can you do? You can prove out better solutions through technology. Solutions that are not only better options for individuals, but are better options for the planet – carbon neutral or carbon reversing because they’re easier, they’re better, they’re faster.
In the past year, I’ve talked with hundreds of people, leading technologists, economists, scientists and thinkers. I’m part of a team working on bringing new technologies to light, and have identified 4 key areas for climate change solutions: food, air, energy, and water. We’ve worked with one of the world’s largest consumer packaged goods companies, aerospace companies, automotive companies, and connected with dozens of innovation labs and startups in Silicon Valley. Watch me.
If this interests you, please email me immediately with subject “Oscars 2016” to firstname.lastname@example.org. Blank email is fine, or your thoughts.
(this post: many thanks to Dan Walsh who method-acted this whole post, Matt Inouye who provided structure, and Shova Ale Magar for listening and asking questions. And thanks to Jeff Mori for wanting to watch the 2016 Oscars, and Matt Walters for telling me I should write more)
companies including Honeywell and Chemours, a DuPont spinoff, were among the most active backers of a move away from a profitable chemical that has long been the foundation for the fast-growing air-conditioning and refrigeration business.
“They learned that without a rule change, their new products couldn’t compete,” said David Doniger, director of the Climate and Clean Air Program at the Natural Resources Defense Council, based in New York. “They woke up and said, ‘The science is real.’”
Thanks for sending, Katie Doherty!
make a bunch of money
then do something good
“It is my duty to make money and even more money and to use the money I make for the good of my fellow men.”
– John D. Rockefeller (source: PBS)
is there another way?
The one energy sector that is growing at an incredible rate is the solar industry—and it is hiring.
From the Harvard Business Review:
In 2005, Patagonia launched the Common Threads Recycling Program. The goal was to reduce the number of products Patagonia customers purchased through a two-fold effort.
The first part was to encourage customers to fix damaged clothing. Patagonia began publishing do-it-yourself repair guides to assist customers in repairing their clothing. To provide an alternative for customers who were unable or unwilling to repair their clothing themselves, Patagonia charged an affordable fee to have garments shipped to their repair facility.
The second aspect of the Common Threads program was to create a second-hand market for Patagonia garments that did not fit or that were no longer worn. Patagonia collaborated with eBay to develop a storefront and also created an online marketplace on its main website. Patagonia also offered to cover the shipping costs for garments that were beyond repair, which Patagonia would then break down and repurpose. To promote its Common Threads initiative, Patagonia created “Worn Wear,” a program that highlights thousands of videos and pictures from customers around the globe who treasure their worn, patched-up Patagonia garments with pride. While most companies would encourage customers to repeat their purchases, Patagonia prides itself and its customers on waste-free purchases. Patagonia’s next step was to launch a campaign in 2011 to dissuade customers from purchasing clothing that they did not really need.
On the busiest weekend for retailers in the US, a 2011 New York Times ad from Patagonia featured a picture of one of Patagonia’s highest grossing fleece jackets below the words: “DON’T BUY THIS JACKET.” Underneath was a detailed description that defended Patagonia’s rationale based on the negative environmental impacts caused by consumerism. Despite Patagonia’s efforts, sales increased by approximately 30% in the nine months following the ad. The case concludes with the business dilemma facing Chouinard: What should Patagonia do?
Rethinking activist investors from the Harvard Business Review:
Ask someone to name the demands that activist hedge funds make of companies, and they’ll likely list corporate governance issues such as board changes and executive compensation, or perhaps some form of restructuring. In fact, the largest number of shareholder resolutions filed by investors — the method through which activists work — now concern social and environmental issues. This is a recent phenomenon, according to my research: The number of these resolutions has increased dramatically over the past five years. Political spending, climate change, diversity, and human rights are now some of the most frequent resolutions that investors file.
Cisco, for example, had traditionally regarded the used equipment it received as scrap and recycled it at a cost of about $8 million a year. Four years ago it tried to find uses for the equipment, mainly because 80% of the returns were in working condition. A value-recovery team at Cisco identified internal customers that included its customer service organization, which supports warranty claims and service contracts, and the labs that provide technical support, training, and product demonstrations. In 2005 Cisco designated the recycling group as a business unit, set clear objectives for it, and drew up a notional P&L account. As a result, the reuse of equipment rose from 5% in 2004 to 45% in 2008, and Cisco’s recycling costs fell by 40%. The unit has become a profit center that contributed $100 million to Cisco’s bottom line in 2008.
Nice, published in 2009 though, wonder how their ideas have held up.